pick

punt

punt {v.}

1. To gamble, wager or take a chance.

2. To sell or promote.

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Source: British slang (Wikipedia)

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punter

[punter] {n.} 1. Customer, patron. 2. Gambler (one who takes a punt). 3. A victim in a confidence trick or swindle. British slang (Wikipedia)

hard sell

[hard sell] {n.}, {informal} A kind of salesmanship characterized by great vigor, aggressive persuasion, and great eagerness on the part of the person selling something; opposed to "soft sell". * […] A Dictionary of American Idioms

sell one on

[sell one on] {v. phr.} To persuade someone to do something. * /We were able to sell our wealthy uncle on the idea of having a joint family vacation in […] A Dictionary of American Idioms

sell off

[sell off] {v. phr.} To liquidate one's holdings of certain set items. * /The retired professor had to sell off his rare butterfly collection to meet his health expenses./ A Dictionary of American Idioms

Slang is

"very informal usage in vocabulary and idiom that is characteristically more metaphorical, playful, elliptical, vivid and ephemeral than ordinary language" (Random House Unabridged Dictionary) - learn ~600 slang expressions

An idiom is

an expression "whose meaning is not predictable from the usual meanings of its constituent elements… or from the general grammatical rules of a language"

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